The Webranking Report is your road map to a corporate website that speaks to your stakeholders.

It’s not just us saying this.

Every year, we survey what jobseekers and the capital market - which includes analysts, investors, and business journalists - want from a listed company website. Roughly 500 respondents join us in mapping out the ideal corporate website and this feedback becomes the basis for the Webranking criteria. Find out why our clients value the Webranking report: Centrica | Continental | Chr. Hansen.

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This is the Webranking Report

The Webranking Report is an online tool featuring 50 core criteria and 50 in-depth criteria. Buying the report gives you full access to this information - the Webranking Report allows you to check your results, view the survey criteria and data, compare their performance against selected peers, and much more, with the purpose of helping you improve your corporate website. 

Here are some of the features in the report:

1. An overview of your results in 100 criteria 

The report shows an overview of your results by section:

2. Details of all criteria

A description of each criterion is provided so that it is clear what information is requird. Each criterion often includes multiple subitems. This means that those who provide more than the basic information will be awarded a higher score. You will both see your own score and the score of your selected peers (up to 3).

3. Best practice examples

The Webranking Report is designed for ease of use. It lists your results for each of the 100 criteria, alongside an explanation of why this is important and what information is missing or needs to be amended. Core criteria also include best practice examples, presented with screenshots and relevant links.

4. And much more

In the Webranking Report you also get access to the background data from our surveys, a list of all content that your website is missing and the result lists per country and per section. You can also download your results in Excel to make it easy for you to work with improvements. A PDF version of the full report is available if you - or your colleagues  - would prefer that format. Last but not least, you can invite as many colleagues as you'd like to the report. 

Why buy the Webranking Report?

This is what some of our Webranking clients had to say about it:

"This is a perfect and comprehensive guide for Corporate websites."

"Detailed investigation, good to see what peers are up to."

"It's a structured and professional approach to our most beloved question 'what do our users want?'"

"It is a focused report with concrete advice."

Find out why our clients value the Webranking report: Centrica | Continental | Chr. Hansen

Do you want to learn more about Webranking, please get in touch!

Humla Törd

Head of Webranking

humla.tord@comprend.com

+46 70 971 12 75

John Lovell

Business Manager

john.lovell@comprend.com

+44 (0)20 8609 4914

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