The

Webranking Report

The Webranking Report is your road map to a corporate website that speaks to your stakeholders.

It’s not just us saying this.

Every year, we survey what jobseekers and the capital market - which includes analysts, investors, and business journalists - want from a listed company website. Roughly 500 respondents join us in mapping out the ideal corporate website and this feedback becomes the basis for the Webranking criteria.

 Order your report  Login to your report

This is the Webranking Report

1. Your results in the 100 criteria 

The Webranking Report is an online tool featuring 50 core criteria and 50 in-depth criteria. Buying the report gives you full access to this information - the Webranking Report allows you to check your results, view the survey criteria and data, compare their performance against selected peers, and much more, with the purpose of helping you improve your corporate website. 

The report shows your improvement areas by section:

Screenshot of the Webranking sections

2. Details of all criteria

Each criterion often includes multiple subitems. This means that those who provide more than the basic information will be awarded a higher score.

3. Best practice examples

The Webranking Report is designed for ease of use. It lists your results for each of the 100 criteria, alongside an explanation of why this is important and what information is missing or needs to be amended. Core criteria also include best practice examples, presented with screenshots and relevant links.

Example of Webranking best practice

4. And much more

In the Webranking Report you also get access to the background data from our surveys, a list of all content that your website is missing and the result lists per country and per section. You can also download your results in Excel to make it easy for you to work with improvements. A PDF version of the full report is available if you - or your colleagues  - would prefer that format. Last but not least, you can invite as many colleagues as you'd like to the report. 

Why buy the Webranking Report?

You don't have to take our word for it. This is what some of our Webranking clients had to say about it:

"This is a perfect and comprehensive guide for Corporate websites."

"Detailed investigation, good to see what peers are up to."

"It's a structured and professional approach to our most beloved question 'what do our users want?'"

"It is a focused report with concrete advice."


 

  Order your report

Report types 

Plan information

Free*

Standard

Plus  

Custom

Criteria and results - Definitions and weight sampleYesYesYes
Background research Detailed data from background research surveys-YesYesYes
Best practice examplessampleYesYesYes
PDF and Excel versions-YesYesYes
Evaluation of your website-YesYesYes
Benchmark analysis - Your website compared with 3 selected peers-YesYesYes
Qualitative comparison and extended review--YesYes
Presentation - Video or on location--YesYes
Price-€6,500€11,500On demand

*The free report is available after 2 December 2019.

Standard

Your score and rank -  Based on the core criteria

Yes 

Background research
Detailed data from background research surveys 
Yes
Best practice examplesYes 
PDF and Excel versionsYes
Evaluation of your websiteYes
Benchmark analysis - Your website compared with 3 selected peersYes
Qualitative comparison and extended review-
Presentation - Video or on location-

Free*

Your score and rank -
Based on the core criteria
Yes 
Criteria and results -
Definitions and weight
sample 
Background research -
Detailed data from background
research surveys 
Best practice examplessample 
PDF and Excel versions-
Evaluation of your website
Benchmark analysis -
Your website compared with 3 selected peers
Qualitative comparison
and extended review
 -
Presentation -
Video or on location
 -

*Available after 2 Dec. 2019

Plus

Your score and rank -  Based on the core criteriaYes
Background research -
Detailed data from background research surveys 
Yes
Best practice examplesYes 
PDF and Excel versionsYes 
Evaluation of your websiteYes 
Benchmark analysis - Your website compared with 3 selected peersYes
Qualitative comparison and extended reviewYes
Presentation - Video or on locationYes

Custom

Your score and rank -  Based on the core criteriaYes
Background research -
Detailed data from background research surveys 
Yes 
Best practice examplesYes 
PDF and Excel versionsYes 
Evaluation of your websiteYes 
Benchmark analysis - Your website compared with 3 selected peersYes
Qualitative comparison and extended reviewYes
Presentation - Video or on locationYes
 Custom research about your stakeholdersYes

Are you ready? We are

Regardless if you are ready or not, we are. We help you get ready and drive your communication into the future.

Let's meet

Helena Wennergren

Head of Research

helena.wennergren@comprend.com

+46 70 971 12 10

John Lovell

Business Manager

john.lovell@comprend.com

+44 (0)20 8089 1574