Webranking news and insights
Following the publication of the Webranking results every year, we provide insights into the results and what they mean. Read about the latest news and insights from Webranking below.
Insights from our research
Webranking news
Finnish companies strong in IR and governance, with room to improve in careers and accessibility
In the 29th Webranking edition, Finnish companies stand out with their strong performance, achieving an average score of 60.1 points, which compares favourably with the European average of 47.1 points. This year, 52 of the largest listed Finnish companies were included in the ranking. The results reflect Finland’s traditionally strong position in governance and financial communication, but also highlight areas where further improvements can be made, particularly in careers communication and accessibility.
UK companies fail to disclose responsible AI practices despite a growing expectation
Webranking by Comprend evaluates the UK’s largest listed companies on how well their corporate websites meet stakeholder expectations. Now in its 29th year, the ranking evaluates the digital communications of the largest UK and European companies. This year, UK companies achieved an average score of 46.4 out of 100, slightly below the Europe 500 average of 47.1.
How European companies can go beyond compliance through clearer communication
The 2025–2026 Europe 500 Webranking shows how Europe’s largest companies adapt their corporate communication to new EU rules on AI, sustainability, and accessibility.
Hur presterar svenska företagswebbplatser i ett år av förändring och nya krav på transparens?
I den tjugonionde upplagan av Webranking by Comprend omfattas 155 av Sveriges största börsnoterade bolag. I år uppnår svenska bolag en genomsnittspoäng på 46,7, vilket är något under det europeiska genomsnittet på 47,1. Skillnaden är liten men symbolisk - den visar att svenska företag som länge legat i framkant när det gäller transparens, nu behöver ta nya tag för att behålla sin position i den europeiska konkurrensen.
Webranking White Papers
Webranking White Paper 2024-2025
This year's White Paper provides data-driven insights into evolving stakeholder expectations and best practices across key communication areas, including sustainability, employer branding, and investor relations. We also take a closer look at accessibility, thought leadership, and the role of AI in corporate communications.
Download past White Papers
Webranking White Paper 2023-2024 (PDF)
Webranking White Paper 2022-2023 (PDF)
Webranking White Paper 2021-2022 (PDF)
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