Step in to your agentic era

We’ve always helped people and businesses grow through communication and marketing. Today, we amplify that strength with AI and agentic workflows - where human, creative and strategic, expertise works side by side with intelligent agents to drive growth, clarity, confidence, and competitive edge.

What is agentic orchestration?

AI is becoming part of everyday work. Embedded in the tools we use and the way people search, communicate, and make decisions. Expectations are shifting toward faster, more personalised, and more conversational experiences.

For organisations, this means rethinking how information is discovered, trusted, and delivered. By orchestrating autonomous AI agents to handle repetitive tasks, teams can focus on strategy, creativity, and brand integrity, while improving experiences for both employees and audiences.

This is the shift from people using tools to teams orchestrating intelligent agents.

Agentic marketing changes what’s possible:

Insight generation becomes continuous
Production becomes faster, cheaper, and more consistent
Content localisation happens instantly and in perfect brand voice
Market adaptation becomes precise and data-driven
Compliance and brand governance becomes built-in, not an afterthought
Teams are freed from busywork and can focus on strategy, creativity, and impact

We are already there!

We’ve already developed and implemented AI solutions that deliver measurable outcomes. These aren’t prototypes. They’re in use, delivering speed, accuracy, and capacity previously impossible.

And they all share the same principle: Human oversight remains at the centre.

Content and creativity

AI is used as a creative partner within an agentic marketing approach, enabling assisted writing, editing, and localisation. It supports the generation and refinement of on-brand content and visuals, from first draft to final delivery, while human expertise remains in full control of strategy, quality, and direction.

Global asset orchestration, localisation through brand and compliance layers
Campaign market adaptations

Discovery and visibility

We optimise and structure content so AI search and generative engines surface it accurately. Ensuring relevance across both search results and conversational interfaces. Discovery is adapted from keywords to intent, helping content be found, understood, and trusted wherever audiences engage.

Structured SEO/AEO for performance optimisation

Efficiency and workflow

AI-powered orchestration through agentic networks streamlines translation, tagging, and publishing across markets. By coordinating specialised AI agents, content can be created once and efficiently adapted for multiple languages, channels, and local needs, without compromising accuracy or brand consistency. These agentic networks reduce manual handovers and repetitive work, enabling global and local teams to collaborate more effectively. The result is higher efficiency, faster execution, and more time for strategic and creative work, with humans staying in control of governance, quality, and direction.

Autonomous QA, accessibility, and UX testing agents
Translation at scale - on-brand, accurate, and grounded in product data
Bug-fixing and development agents that work across Jira and CMS ecosystems

Insight and strategy

Audience and market analysis turns data, trends, and competitor signals into clear direction for planning and messaging. By connecting insight with intent, organisations gain a deeper understanding of how trust, relevance, and growth influence each other, creating a stronger foundation for consistent communication and sustainable performance.

A/B testing and optimisation loops
Insight and audience analysis agents
Trust and growth model

A blue robot with a boxy body, two arms, and two legs stands against a plain light blue background.

Quality, trust and compliance

AI-driven checks for tone, brand consistency, and regulatory fit help organisations maintain trust at scale. By continuously monitoring language, messaging, and frameworks such as green claims, AI supports compliant, consistent communication across all content and channels.

This ensures that standards are upheld without slowing teams down.Reducing risk while protecting brand integrity and credibility.

Solutions:

Brand compliance
ESRS reporting agents
Quality assurance with custom AI workflow
Green claims review automation

Want to get going?

We recommend a rapid learning approach to help you get started with agentic marketing in your organisation.

Through our Runway process, we guide you from orientation to hands-on experimentation, showing how AI and autonomous agents can be integrated into your marketing workflows. The result is faster learning, reduced risk, and a clear path from ideas to real impact.

Curious to explore what this could look like for your team? Get in touch to start the conversation.

A winding path up a mountain with four points labeled: Basecamp, Camp 1, Camp 2, and Summit, showing progression stages.

Client stories

We work with clients like you. Together we take on the challenges of today, making communication impactful and relevant.

Strands of vibrant blue hair swirl in the air against a plain white background.

Producing localised articles for leading global cosmetics brand with AI, driving efficiencies and ROI in Nordic markets.

Close-up of two metallic, reflective rings or circular objects with smooth surfaces and a shiny finish.

Enabling a world-leading industrial materials manufacturer to build customer trust and satisfaction with AI-powered chatbot.

Small figurines of people stand on a white surface, connected by lines representing a network or social connection.

Leveraging AI to analyse data and inform insights to underpin the social media strategy for a leading global brand.

News and insights

The latest insights and news from the Comprend team on AI and related topics.

Insight

AI: How to prompt like a pro

AI tools are only as good as the prompts you give them. Mastering AI prompting is the key to getting meaningful and high-quality responses from your tools. Whether you’re using AI for writing, research, or problem-solving, Our copywriter, Maggie Crusell, shares some essential techniques to help you craft better prompts for more valuable and engaging results. Get ready to prompt like a pro.

Read the story