Comprend shortlisted for 3 Corporate Content Awards
We are delighted to be shortlisted for three Corporate Content Awards for our work with Spirit Energy and Centrica. These awards celebrate corporate storytelling and recognise the role content plays in supporting company strategy. As creating strategic content is an increasingly important area for our clients, it's fantastic to see Spirit Energy and Centrica recognised in these awards.
The nominations include:
Best copy style/tone of voice: Spirit Energy
This category rewards companies that have used a unique tone of voice to help audiences recognise brand differentials. Take one look at the new Spirit Energy website and you'll see why they were nominated for this award! We supported them in building a new corporate website, and as part of this project, worked with them to develop a distinct tone of voice that accurately reflects their pioneering spirit.
Best use of digital: Centrica
This category rewards organisations that have used digital channels to effectively host, promote or create their content. Centrica are moving away from oil and gas production and embracing a future focused on carbon reduction and customers. We worked with them to build a new corporate website that effectively uses content to communicate their repositioning. Take a look at the new Centrica website here.
Best use of digital: Spirit Energy
Spirit Energy were also nominated for this category. They formed in 2017 and, earlier this year, chose us to help them build a new corporate website. As a new player in the oil and gas industry, the website needed to make them stand out. See how Spirit Energy has used content to break away from industry norms and influence their audiences.
We are so proud of Centrica and Spirit Energy's nominations and we look forward to the awards ceremony in February.
If you're interested in learning more about creating strategic content, take a look at our recent article on using content to build trust.
If you're looking for content support or would like to enhance your corporate website, please contact us!
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