January 22, 2019 Websites | Webranking | News | Digital communications | Content

Comprend's most read articles 2018

By Frida Rydén

The Comprend blog aims to advise, inspire, and offer insight and these are 2018’s most popular articles - as chosen by our readers.

Have a look around, dig deeper. You might find something you haven't explored yet.

Finnish companies are the best in Europe

The websites of the 50 largest companies in Finland have been ranked to see how well they meet the demands of the capital market and jobseekers. When comparing the results of the 20 largest companies in each of 13 countries listed in the Webranking summary, Finland places at number one.

European companies dominate Global 100 ranking

European companies continued to dominate the top spots in Webranking by Comprend 2017-2018, with US and Chinese companies trailing behind.

UX trends 2018-2019

Read about Comprend's take on today's and tomorrow's essentials when it comes to intuitive web design and creating a great user experience.

Increasing complexity on European websites

A good base, but lacking in detail - learn about content trends on European corporate websites.

Swedish companies increasingly better at sustainability comms

Swedish companies are getting more confident and efficient when it comes to sustainability communication - and they have the Webranking scores to prove it.

Lift your brand with corporate storytelling

Valuable knowledge on how to make people care about your company: build a corporate narrative. A good narrative will engage your audience and bridge the gap between your business values and target groups.

How will artificial intelligence affect corporate communication?

Sara Hernandez share insights from Internetdagarna. We often read in the media that robots will soon take over and replace us, starting with tasks such as warehouse work, housekeeping, and truck driving, but also more qualified and complex tasks such as journalism, legal work, and medical diagnosis. But how will artificial intelligence affect corporate communication?

How to work in a more data-driven way

A no-nonsense guide on how to find your essential KPI's and develop a measurement plan to help you set goals for your digital strategy.

Seven principles for leaders in digital transformation

Ann Hellenius shares seven principles and skills that leaders need to adopt if they want to lead innovative organizations in a rapidly changing world of digital transformation.

Choosing the format for your online annual report

Have you thought about what might be the best way to format reports for screen displays?

Read and get inspired - and don't hesitate to contact us if you would like to explore these ideas further!